An incentive for customers to like our social media pages
We have not been very successful in our attempts to ask our customers to like us on social media. We should host a contest and send out emails/flyers to our customers to incentivize them to like us on social media to increase our following. Social media is a great way for our customers/potential clients to stay up to date with tips and what’s going on at TPG. The prize could be (3) $100 Visa gift cards. I will set up a time frame for them to like our social media pages and then I will compile a list of new likes. Our LT can pick names at random and I will announce the winner on social media. (1) on Facebook, (1) in Twitter, and (1) on LinkedIn. They will need to follow us to claim their prize. Contests are one of the top ways to increase traffic on social media.
The importance of this is, we can advertise on our social media. When customers follow us, they can see these advertisements. Also, when they like our content, it will show up on their friend’s news-feed who could potentially become clients.